LEGO POKÉMON

Campaign & ENTERTAIMENT

YOU’RE THE TRAINER NOW

For generations, becoming a Pokémon Trainer has been a dream lived through screens and imagination. Now, LEGO Pokémon makes that fantasy real. With LEGO Smart Play bringing Pokémon to life, anyone can finally become the Trainer they always wanted to be.

To prove it, we invited Finn Wolfhard and Terry Crews to become the first-ever LEGO Pokémon Trainers – putting speed against power, youth against experience, and two very different Trainers head-to-head.

Because in the world of LEGO Pokémon, size doesn’t determine the strength of a Trainer.

Agency
Our LEGO Agency/The LEGO Group

Creative Team
Ivan Soukup
Mya Rydman
Joel Huttunen
Alvaro Sotomayor
Emiliano Trierveiler